This is how leading retail chains in the Nordics leverage data and insights from Plaace.

Customer stories

Be inspired by the industry leaders.

Did you know that you can instantly access area insights for every street in Norway, Sweden, Denmark, and Finland? Movement patterns, demographics, competitive landscape, and much more are available in Plaace. The leading retail companies across the Nordics use Plaace and area insights to work smarter with operations, consolidation, and expansion.

We take a closer look at typical use cases and share success stories from leading companies such as Europris, Norli, Bitastad, Holdbart, and Eplehuset. They are all forward-thinking, innovative, and use data and insights to achieve their goals.

About Europris

Europris is one of Norway's largest and most well-known discount chains. It offers a wide range of products, including groceries, household items, leisure equipment, and much more. The chain has 280 stores spread across the country.

Challenge

Europris needed more detailed area insights to support their expansion strategy. They wanted a user-friendly tool with good functionality to identify ideal locations for expansion. Although Europris only leases premises (does not own any buildings), it is very valuable for them to have insights into property information.

Solution

To meet these needs, Europris started using Plaace. The tool provides them with the insights they need through a user-friendly interface. With the help of Plaace, Europris can find whitespots and easily access property information. Insights from Plaace are also used in lease renegotiations.

“Plaace is an important tool for us in our work with expansion and operations. With area insights and Plaace, we can make better decisions. The rapid rollout of new functionality and new data sources, such as updated demographics and cadastre data, has been especially useful for us.”