Foster Growth and Prosperity
Use area insights to create vibrant streets and cities where businesses flourish, and people enjoy spending time together.
Used and trusted by
Understand the Physical World with Plaace
What our customers are saying
Pauline Johansen
Obos
“I am pleased that we have found a restaurant concept that fits so well into the local community here in Holmlia. With Plaace on board and their analysis tools, it was easy to find the right concept.”
Erik Sand
Alti Forvaltning
“Data we've never had access to before. I like the movement data from Telia. It shows what kinds of people are in an area and what mindset they're in.”
Gunnar Børresen
Europris
“Plaace is an important tool for us in our work with expansion and operations. With area insight and Plaace, we can make better decisions.”
Espen Berger
Eplehuset
“Access to quality data sources in a user-friendly interface. Useful insights for establishment, and a great support tool for monitoring and gaining insights around existing locations.”
Truls Wivestad Nese
Norli
“With Plaace, it is easier to find good locations for expansion. Plaace gives us valuable insights into trading areas and competitors, which helps us optimize our store network. This insight allows Norli to make more informed decisions.”
Haakon Mortensen
Holdbart
“Plaace gives us access to valuable data and insights through a user-friendly platform, making it easier for us to make informed decisions about operations and expansion.”
Finn Dybdalen
Bitastad
“Plaace supports us in our expansion efforts by providing comprehensive insights into demographics, visitor numbers, and the competitive landscape in a single platform.”
Erik Rehbinder
Squeeze
“A must have in today’s market! The faster we expand, the greater the risk of a bad location. With Plaace we can essentially eliminate that risk”
Birgitte Heskestad Ellingsen
Akershus Eiendom
“The solution is very easy to use, and with unique data gathered in one place, we can create even better analyses for our clients across the company”
Marit Elisabeth Jensen
Stor Oslo Eiendom
“Brilliant and long-awaited tool! Valuable in an early development phase, when designing and facilitating for retail, and when actually signing a tenant”
Jan-Erik Engebretsen
Elkjøp
“Plaace allows us to take a smarter approach to expansion and consolidation. We can track developments in the areas where our stores are located and continually evaluate those locations. Insights from Plaace help us predict the impact of new store openings and relocations.”
Use Cases for the Public Sector and City Developers
Get Access to Local Area Insights
Gain insights into demographics, movement, trade, and more – all in one platform.
Support urban development projects with area insights.
Generate reports on local trends and development.
Plan public services based on demographics and movement patterns.
Boost the Local Economy
Analyse city centres and use area insights to attract more visitors, businesses, and investors.
Understand consumer behaviour and reduce trade leakage.
Share insights with local businesses to support their growth.
Track the Impact of Events
Benchmark Your Area Against Others
Compare your area with similar or neighbouring areas to identify strengths and weaknesses.
Use area insights to enhance your area’s appeal to residents, businesses, and tourists.
Facilitate Collaboration
The Benefits
Save Time
Reduce the time spent on data collection and analysis.
Drive Economic Growth
Use area insights to attract visitors, businesses, and investors to your local area.
Collaborate Better
Align efforts across government agencies, businesses, and local organisations by sharing actionable area insights.
Boost Efficiency
Target public spending more effectively by directing resources to areas with the highest potential for positive impact.
Support Long-Term Strategies
Use data and area insights to shape long-term strategies, ensuring your area develops in line with future needs.
Reduce Risk
Make informed decisions with accurate data to avoid ineffective policies and projects.
Learn more about Plaace
Analyse foot traffic, demographics, card transaction and competition to make informed decisions with our robust analytics.
“The data and insights provided by Plaace, including daily figures from BankAxept and visitor data from Telia, give us the confidence to set and achieve new goals.”
Cecilie Sørumshagen
Managing Director
Read customer stories
Tønsberglivet
Tønsberglivet is a place development and city promotion company, dedicated to making the Tønsberg region a great place to live, visit, and do business.
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OBOS
OBOS Eiendom used Plaace and area insights to identify the best restaurant concept for Holmlia Center.
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Akershus Eiendom
Akershus Eiendom uses Plaace in their work for analysis, valuation, transactions, tenant advisory, and leasing.
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Book a demo
Read the blog
April 28, 2026
Webinar with Nets: What do people actually spend money on in your municipality?
Join Plaace and Nets on May 7 for a live demo of what card-transaction data reveals about spending across Norwegian, Swedish, Danish and Finnish municipalities.
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May 16, 2024
The high stakes of retail expansion
Establishing a new store is a complex and costly venture.
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May 16, 2024
Leading retailers are embracing location intelligence
Are you keeping up, or falling behind?
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